Sit 'n Sleep — Privacy Notice
Last Updated: [Insert Date]
1. Overview
Sit 'n Sleep, Inc. (“Sit 'n Sleep,” “we,” “our,” or “us”) values your trust and is committed to protecting your privacy.
This Privacy Notice explains how we collect, use, disclose, and safeguard personal information when you:
- Visit our website or digital properties (the “Site”)
- Purchase products from Sit 'n Sleep online, in our retail stores, or by phone
- Communicate with us through customer service channels
- Interact with our advertising, marketing, or digital services
This Privacy Notice applies to individuals who interact with Sit 'n Sleep within the United States.
This Privacy Notice is incorporated by reference into and forms part of our Terms of Use.
2. How This Notice Works With Other Privacy Disclosures
Sit 'n Sleep provides several coordinated privacy disclosures to help you understand how your information is handled.
Privacy Notice (this document)
Explains Sit 'n Sleep’s general personal information practices.
Cookies & Tracking Notice
Explains cookies, pixels, analytics technologies, and similar tools used on our website and how you can manage those technologies.
Your Privacy Choices / Do Not Sell or Share My Personal Information
Explains the privacy rights available to you and how to exercise them.
These disclosures should be read together.
3. Personal Information We Collect
Depending on how you interact with Sit 'n Sleep, we may collect the following categories of personal information.
Identifiers
- Name
- Email address
- Telephone number
- Mailing or delivery address
- Customer account identifiers
Commercial Information
- Products purchased or considered
- Order history and transaction details
- Customer service interactions
Internet or Network Activity Information
- Website browsing activity
- Pages viewed and links clicked
- Device information and browser characteristics
- IP address and cookie identifiers
- Advertising interaction data
Advertising and Store Attribution Data
Sit 'n Sleep may receive aggregated or pseudonymized information indicating whether advertising exposure resulted in visits to a Sit 'n Sleep retail location.
Inferences
We may draw inferences from other personal information to understand customer preferences, purchasing behavior, or interests.
Sit 'n Sleep does not knowingly collect precise geolocation data such as real-time GPS location.
Sit 'n Sleep does not knowingly collect personal information from individuals under 16 years of age.
4. Sources of Personal Information
We collect personal information from several sources.
Directly from You
- When you make a purchase
- When you contact customer service
- When you sign up for email communications
- When you interact with our website
Automatically Through the Website
- Cookies and tracking technologies
- Analytics tools
- Website functionality tools
- Advertising technologies
From Service Providers and Partners
- Payment processors
- Marketing and advertising partners
- Analytics providers
- Customer service platforms
We may also use aggregated or de-identified information that does not reasonably identify an individual.
5. How We Use Personal Information
Sit 'n Sleep may use personal information for the following business and commercial purposes:
- Processing orders and delivering products
- Providing customer support and responding to inquiries
- Improving our website functionality and services
- Conducting analytics and marketing measurement
- Delivering advertising and promotional communications
- Detecting fraud and protecting our systems
- Complying with legal obligations
6. Cookies, Tracking Technologies, and Website Interaction Tools
Sit 'n Sleep and its service providers may use technologies such as:
- cookies
- pixels
- analytics tools
- advertising technologies
- interaction monitoring technologies
These tools help us:
- operate and maintain the website
- analyze how visitors use the website
- measure marketing performance
- improve customer experience
- protect website security
Information collected through these technologies may include technical and usage data such as page views, link clicks, and interaction patterns.
These technologies may be operated by Sit 'n Sleep or by service providers acting on our behalf.
Additional information is provided in our Cookies & Tracking Notice.
7. Advertising, Analytics, and Data Sharing
Sit 'n Sleep works with advertising and analytics partners to help measure marketing effectiveness and deliver relevant advertising.
Partners may include:
- Meta
- The Trade Desk
- LiveRamp
- Alia
- Arc
- Bespoke Shipping
- Builder IO
- Casper
- Channel Factory
- Digioh
- Elevar
- Flex
- Matrixify
- Microsoft / Bing
- Pandectes
- Podium
- Power Reviews
- Rebuy
- Resonate
- Stockist
- Synchrony
- Trade Desk
- Unbxd
- Vimeo
- Yelp
- Klaviyo (email service provider)
In connection with these activities, Sit 'n Sleep may disclose limited identifiers, which may be hashed or pseudonymized where feasible, to advertising or measurement partners for purposes such as:
- advertising delivery
- analytics
- marketing attribution
- store visit measurement
These disclosures occur under contractual restrictions designed to protect consumer privacy.
8. Sale or Sharing of Personal Information
Sit 'n Sleep does not sell personal information for monetary compensation.
However, certain advertising or analytics activities may be considered “sharing” of personal information for cross-context behavioral advertising under California law.
California residents have the right to opt out of such sharing.
Sit 'n Sleep recognizes Global Privacy Control (GPC) signals where applicable.
You may also exercise your opt-out rights through the “Do Not Sell or Share My Personal Information” link available on our website.
9. Your Privacy Rights
Depending on where you live, you may have the right to:
- Know what personal information we collect
- Access personal information we maintain about you
- Request correction of inaccurate information
- Request deletion of personal information
- Opt out of the sale or sharing of personal information
- Limit certain uses of sensitive personal information
- Not be discriminated against for exercising privacy rights
10. How to Exercise Your Privacy Rights
You may submit privacy requests by:
- Clicking the “Do Not Sell or Share My Personal Information” link on our website
- Emailing feedback@sitnsleep.com
- Calling 1-800-961-1997
We may need to verify your identity before fulfilling certain requests.
11. Service Providers and Contractors
Sit 'n Sleep uses service providers and contractors to perform services on our behalf, including:
- payment processing
- website hosting
- analytics services
- marketing services
- customer support
These providers are contractually required to use personal information only to provide services for Sit 'n Sleep and not for their own independent purposes.
12. Data Security
Sit 'n Sleep maintains administrative, technical, and physical safeguards designed to protect personal information.
These measures may include:
- encrypted data transmission
- secure system access controls
- pseudonymization or hashing of identifiers where appropriate
- contractual limitations on partner data use
However, no system can guarantee absolute security.
13. Data Retention
Sit 'n Sleep retains personal information only as long as reasonably necessary to:
- fulfill the purposes described in this Privacy Notice
- comply with legal obligations
- resolve disputes and enforce agreements
Personal information is not retained indefinitely and is subject to internal retention and deletion practices.
14. Children’s Privacy
Sit 'n Sleep’s website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13.
If we become aware that such information has been collected, we will delete it as required by law.
15. Changes to This Privacy Notice
Sit 'n Sleep may update this Privacy Notice from time to time to reflect changes in our practices, technology, or legal requirements.
When updates occur, we will revise the “Last Updated” date at the top of this Privacy Notice.
16. Contact Information
If you have questions about this Privacy Notice or Sit 'n Sleep’s privacy practices, please contact us:
By using our Services, you agree to our Terms of Use.